2021 Bike Presale
Why a presale?
After a turbulent 2020 it is time to start looking forward to next season. The global bicycle inventory is at an all-time low while the supply chain is sadly compromised. Around the world both manufacturers and retailers are struggling to keep up, but, if our projections are correct, there will continue to be huge shortages in bikes next year. In Trek, Cannondale, Cervelo and Santa Cruz we have the very best industry partners at our disposal. In each case our partners have given retailers insight into forecast production dates for all models of bikes for the 2021 season. As we watch these forecasts extend or sell out outright it has become very clear to us that in order to get the bikes you, our customer, want, we will need to place individual orders this fall to ensure delivery for next spring.
To help you get the perfect bike for 2021 we are offering a new preseason purchase program. This consultation service will connect you with our professionals who will guide you through the selection of the perfect bike. As important in this time is that we will be able to give you a clear forecasted delivery date and ensure that you will get your bike in time for next year’s cycling season.
Never in our history have we seen such disturbance in our industry. We continue to look for ways to help our customers to the best of our ability. Knowing that new situations call for new solutions we are excited about this opportunity to help you prepare for a great 2021 cycling season.
How does it work?
The first step is to browse through our Spring 2021 Lookbook below for inspiration! Once you have an idea of the type of bike you're looking for, it's time to get in touch via the Bike Finder.
The Bike Finder will help us zero in on some great bike options for you. Once we've received your form, we'll be in touch within 48 hours*, and soon you'll be on your way to spring riding season!
* excluding weekends and holidays