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HOLIDAY HOURS: M-F: 10-6 | Sat: 10-5 | Sun 12-4 | New Year's Eve: 10AM-4PM | New Year's Day: CLOSED
HOLIDAY HOURS: M-F: 10-6 | Sat: 10-5 | Sun 12-4 | New Year's Eve: 10AM-4PM | New Year's Day: CLOSED
Boxing Week Sale on NOW! SHOP
Boxing Week Sale on NOW! SHOP
Banff Mountain Film Festival is BACK: January 16, 17 & 18 Get Tickets
Banff Mountain Film Festival is BACK: January 16, 17 & 18 Get Tickets

PraNa

In 1992, Beaver and Pam set out on a journey to make sustainable and stylish fashion for those who live active lifestyles. And from those days of assembling each piece by hand in their garage, using fruit crates to transport products, and cutting hang tags from repurposed paper, we’ve come a long way. But throughout it all, our vision, values, and culture have held strong—still rooted back to that small garage in Carlsbad, California, following our mission to make clothing with a higher purpose.

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  • 38% Off 38% Off
    Prana

    Mountain Light SS Tee

    $53.00
    Save $20.00 Save $0.00
    $53.00 - $53.00
    $53.00
    $33.00
    $33.00 - $33.00
    $33.00

    Lightweight and breathable, just choose the color of the mountain range on your new favorite t-shirt.

  • 28% Off 28% Off
    Prana

    Cozy Up Bayjour Jumpsuit

    $145.00
    Save $40.00 Save $0.00
    $145.00 - $145.00
    $145.00
    $105.00
    $105.00 - $105.00
    $105.00

    Made from our breathable jersey Cozy Up collection, this jumpsuit is ready for the farmer's market with a pair of sneakers or dress it up for a com...

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  • 28% Off 28% Off
    Prana

    Baja Bound LS Rashguard

    $95.00
    Save $27.00 Save $0.00
    $95.00 - $95.00
    $95.00
    $68.00
    $68.00 - $68.00
    $68.00

    Protect yourself from the sun or chafing on your board during active days with this quick-drying rashguard. The color-blocked sleeves match the res...

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  • Prana

    prAna Crew T-Shirt

    $49.00 - $49.00
    $49.00
    $49.00 - $49.00
    $49.00

    It's not a coincidence that we made these in eight colors, one for every day of the week, plus one for liabilities like spilling your coffee first ...

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    • Chat with an expert

    705-745-9133 info@wildrock.net
  • NEW
    Prana

    Dolberg Flannel Shirt

    $99.00 - $105.00
    $99.00
    $99.00 - $105.00
    $99.00

    When you can pair your love of flannel with your love for the planet, you know you're onto something good. Made from 100% organic cotton, the Dolbe...

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  • Prana

    Shea Jogger

    $125.00 - $125.00
    $125.00
    $125.00 - $125.00
    $125.00

    The Shea Jogger from Prana is the ultimate companion for your next outdoor adventure or trip. Crafted with a blend of TENCEL Modal and Recycled Pol...

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  • Sold out
    Prana

    Shea Hot Spell Wide Leg Pant

    Sold out
    -
    $130.00
    -
    $130.00

    Elevate your outdoor adventures with the prAna® Shea Hot Spell Wide Leg Pants, a perfect blend of comfort and style. The wide leg design and slash ...

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  • 50% Off 50% Off
    Prana

    Lost Sol Printed SS Shirt

    $109.00
    Save $54.50 Save $0.00
    $109.00 - $109.00
    $109.00
    $54.50
    $54.50 - $54.50
    $54.50

    Gear up for your next outdoor adventure with the Lost Sol Printed SS Shirt by Prana. This stylish short sleeve button-up is designed to keep you co...

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  • Prana

    Jewel Lake Summer Dress

    $130.00 - $130.00
    $130.00
    $130.00 - $130.00
    $130.00

    Gear up for your next outdoor adventure with the Jewel Lake Summer Dress from Prana. This versatile high-neck dress is perfect for warm weather day...

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  • 50% Off 50% Off
    Prana

    Foundation Rib Tee

    $75.00
    Save $37.50 Save $0.00
    $75.00 - $75.00
    $75.00
    $37.50
    $37.50 - $37.50
    $37.50

    Elevate your outdoor adventure wardrobe with the versatile Foundation Rib Tee from Prana. Whether you're gearing up for a hiking trip or simply exp...

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  • 50% Off 50% Off
    Prana

    Women's Sunrise Wide Leg Pant

    $129.00
    Save $64.00 Save $0.00
    $129.00 - $129.00
    $129.00
    $65.00
    $65.00 - $65.00
    $65.00

    Gear up for your next outdoor adventure with the Women's Sunrise Wide Leg Pant from Prana. These versatile pants are designed to keep you comfortab...

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  • Prana

    Kanab Pant

    $125.00 - $125.00
    $109.00
    $125.00 - $125.00
    $109.00

    Embark on your next outdoor adventure with the versatile Kanab Pant by Prana. Crafted from stretchy organic cotton fabric, these pull-on pants are ...

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  • Prana

    Ice Flow Half Zip

    $145.00 - $145.00
    $145.00
    $145.00 - $145.00
    $145.00

    Gear up for your next outdoor adventure with the Ice Flow Half Zip. Whether you're hitting the trails, going for a hike, or engaging in cold-weathe...

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  • 50% Off 50% Off
    Prana

    Becksa Bralette

    $89.00
    Save $44.50 Save $0.00
    $89.00 - $89.00
    $89.00
    $44.50
    $44.50 - $44.50
    $44.50

    Gear up for your next outdoor adventure with the Prana Becksa Bralette from the ribbed Becksa collection. This high-neck bralette is not only styli...

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  • Prana

    Stretch Zion AT Jacket

    $199.00 - $199.00
    $199.00
    $199.00 - $199.00
    $199.00

    When you need a bit more power on your next outdoor journey, the Stretch Zion AT Jacket will come to the rescue. Crafted with the durability of the...

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  • Sold out
    Prana

    Mojave Pant

    Sold out
    -
    $129.00
    -
    $129.00

    Embark on your next outdoor adventure with the Mojave Pant, a versatile piece that seamlessly blends style and functionality. Crafted from durable ...

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  • Prana

    Ice Flow Legging

    $145.00 - $150.00
    $145.00 - $150.00
    $145.00 - $150.00
    $145.00

    Gear up for your next outdoor adventure with the Ice Flow Legging by Prana. Whether you're hitting the trails for a run, embarking on a challenging...

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  • Up to 50% Off 50% Off
    Prana

    Cozy Up T-shirt

    $60.00
    Save up to $30.00 Save $0.00
    $60.00 - $60.00
    $60.00
    $30.00 - $60.00
    $30.00 - $60.00
    $30.00

    Elevate your outdoor adventures with the Cozy Up T-shirt from Prana's breathable hemp-blend collection. This crew neck tee is a versatile essential...

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  • Prana

    Cozy Up Pullover

    $130.00 - $130.00
    $130.00
    $130.00 - $130.00
    $130.00

    Embrace the ultimate comfort and warmth on your next outdoor adventure with the Cozy Up Pullover from Prana. Crafted from the breathable hemp-blend...

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  • Sold out
    Prana

    Altitude Tracker Pant II

    Sold out
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    $145.00
    -
    $145.00

    Elevate your outdoor adventures with the Altitude Tracker Pant II by Prana. These versatile pants are designed to be your reliable companion whethe...

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  • Prana

    Altitude Tracker 1/4 Zip II

    $145.00 - $150.00
    $145.00
    $145.00 - $150.00
    $145.00

    Embark on your next outdoor adventure with the Altitude Tracker 1/4 Zip II by Prana. This moisture-wicking pullover is perfect for throwing on afte...

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  • 37% Off 37% Off
    Prana

    Alpenglow Long Sleeve

    $95.00
    Save $35.00 Save $0.00
    $95.00 - $95.00
    $95.00
    $60.00
    $60.00 - $60.00
    $60.00

    Gear up for your next outdoor adventure with the Alpenglow Long Sleeve by Prana. This versatile top is designed to keep you comfortable and stylish...

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  • 27% Off 27% Off
    Prana

    Men's Wensley Crew

    $150.00
    Save $40.00 Save $0.00
    $150.00 - $150.00
    $150.00
    $110.00
    $110.00 - $110.00
    $110.00

    Prepare for your next outdoor adventure with the Men's Wensley Crew by Prana. Crafted with a waffle-knit design, this long sleeve crew offers more ...

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  • Prana

    Men's Ice Flow Hybrid Pant

    $159.00 - $159.00
    $159.00
    $159.00 - $159.00
    $159.00

    Gear up for your next outdoor adventure with the versatile Men's Ice Flow Hybrid Pant from Prana. Designed to keep you comfortable and protected in...

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