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The Reason We Look Forward To Winter

Browse gear for skiers of all types and all abilities.
Shop Ski Gear

Cotopaxi Winter Sale

Save up to 40% on select Cotopaxi Styles. On while supplies last.
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Purple's Reign Ends

Shop 20% off Nordic Purple YETI products.
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Take Back Travel

From the mountains to the beaches, we are here to help.
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Ready, Set, Snow

Explore the winter wilds with quality snowshoeing gear.
Shop Snowshoes

Stay Secure This Winter

Shop Winter Traction
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Get More Rides In This Season, And Prepare For The Next

No snow? No problem. Fat bikes are your solution to your winter cycling woes.
Shop Bikes Learn The Routes
Purple's Reign Ends

Purple's Reign Ends

We're saying so long to our limited edition Nordic Purple Collection.

Shop 20% off select Nordic Purple YETI Products.

Shop Here

Introducing Wild Rock Rewards

Earn 10 points per dollar spent in-store or online. Reward points can be redeemed on in-store purchases once sufficient points have been accumulated. And the best part? At registration, points are awarded for all purchases made in the past year! Register now to check your starting balance.

Cotopaxi Winter Sale

Cotopaxi Winter Sale

Save up to 40% on select Cotopaxi styles. On while supplies last.

Shop Here
Winter Is Here

Winter Is Here

Don't hide from the cold, go out and embrace it this year. The secret to enjoying winter is the right clothing layers, follow the link below to learn how you can Layer Like A Pro.

Learn More
How To Re-Waterproof Your Jacket

How To Re-Waterproof Your Jacket

Click here to learn how to make your rain gear feel like it's brand new.

Learn More
Shoe gripping on ice. Wild Rock Outfitters

Winter Traction Aids

Shopping for a little extra traction this winter has never been so easy.

Be confident and feel secure this winter.

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Go Out and Play This Winter

Go Out and Play This Winter

Create a "new" normal this winter. The Kawarthas are the perfect playground for skis and snowshoes.

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Shop Cycling

Shop Cycling

Head to Wildrockbicycles.com to shop fat bikes, trainers and more!

Shop Here

Shop Our Top Brands

Want to know what our customers have to say about us?

"I received excellent service from all the sales people I interacted with today. Thank you for making my exchange painless and for making helpful product recommendations. I love shopping at Wild Rock!"


"Friendly, knowledgeable staff who enjoy working there and working with each other - positive interactions. Fantastic products of high quality. Exceptional customer service - they communicate well and follow through."

"When I ask questions, I feel like the Wild Rock employee gets on my team and explores with me, rather than selling me something. If they are not confident, they find a colleague who specializes in the topic area. Good knowledge, no pressure."

"The staff are always incredibly positive and eager to help! I love coming in and just chatting with whoever is on the floor. Just a great atmosphere all around."

"Very friendly staff and knowledgeable. No egos with the team as the staff was helping each other to answer all my questions and concerns accurately. This help me make better and more informed decisions about my purchase. Leaving me with a sense of satisfaction and excitement about using the equipment I bought. They also gave me some tips to improve and areas to go play. Now we need more snow!"

"Thank you for having such kind, helpful, and super knowledgeable staff! We are so happy that we connected with Brayden yesterday. His depth of knowledge in Nordic skiing and skis is incredible!"

"The staff were eager to help me find what I needed and there is a great selection of merchandise. I should shop there more often!"

"That you're great people, committed to downtown, wonderful to deal with. And all your products are great. Just want to thank you!!"

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    December 1, 2022

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    To enhance our ongoing commitment to providing learning experiences to our community, Wild Rock is seeking to understand what in-person learning opportunities ( i.e. clinics, courses etc) the community would value in 2023. The information gathered from this survey will be...

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