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HOLIDAY HOURS: M-F: 10-6 | Sat: 10-5 | Sun 12-4 | New Year's Eve: 10AM-4PM | New Year's Day: CLOSED
HOLIDAY HOURS: M-F: 10-6 | Sat: 10-5 | Sun 12-4 | New Year's Eve: 10AM-4PM | New Year's Day: CLOSED
Boxing Week Sale on NOW! SHOP
Boxing Week Sale on NOW! SHOP
Banff Mountain Film Festival is BACK: January 16, 17 & 18 Get Tickets
Banff Mountain Film Festival is BACK: January 16, 17 & 18 Get Tickets

PraNa

In 1992, Beaver and Pam set out on a journey to make sustainable and stylish fashion for those who live active lifestyles. And from those days of assembling each piece by hand in their garage, using fruit crates to transport products, and cutting hang tags from repurposed paper, we’ve come a long way. But throughout it all, our vision, values, and culture have held strong—still rooted back to that small garage in Carlsbad, California, following our mission to make clothing with a higher purpose.

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  • NEW
    Prana

    Everyday Craft SS Tee

    $60.00 - $60.00
    $60.00
    $60.00 - $60.00
    $60.00

    Sustainably crafted from Regenerative Organic Certified Cotton, our Everyday Craft Short Sleeve Tee is an elevated staple with an adventure-inspire...

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  • Sold out
    Prana

    Discovery Trail Jogger

    Sold out
    -
    $125.00
    -
    $125.00

    These moisture-wicking joggers are a blend of durable and stretchy so you can move on the wall or trail with ease. The adjustable waistband lets yo...

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  • Prana

    Altitude Tracker Jogger II

    $150.00 - $150.00
    $150.00
    $150.00 - $150.00
    $150.00

    These moisture-wicking joggers are for pulling on post-workout or wearing on rest days. There's an adjustable drawcord in the elastic waistband to ...

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  • NEW
    Prana

    Altitude Tracker FZ Hoodie II

    $175.00 - $175.00
    $175.00
    $175.00 - $175.00
    $175.00

    The Altitude Tracker Full Zip Hoodie II is one we love for its superior softness, moisture-wicking tech, and everyday wearability. This versatile f...

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    • Chat with an expert

    705-745-9133 info@wildrock.net
  • 50% Off 50% Off
    Prana

    North County Jogger

    $125.00
    Save $62.50 Save $0.00
    $125.00 - $125.00
    $125.00
    $62.50
    $62.50 - $62.50
    $62.50

    Convinced our design team managed to stitch slow Saturday morning energy in the entire North County collection including into these 100% Regenerati...

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  • 30% Off 30% Off
    Prana

    Porto Vista Shirt

    $105.00
    Save $31.00 Save $0.00
    $105.00 - $105.00
    $105.00
    $74.00
    $74.00 - $74.00
    $74.00

    If you need a reliable shirt (think for Monday's when your limited brainpower can't be spent deciding what to wear), this lightweight button-up shi...

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  • 38% Off 38% Off
    Prana

    Mountain Light SS Tee

    $53.00
    Save $20.00 Save $0.00
    $53.00 - $53.00
    $53.00
    $33.00
    $33.00 - $33.00
    $33.00

    Lightweight and breathable, just choose the color of the mountain range on your new favorite t-shirt.

  • 50% Off 50% Off
    Prana

    Mission Trails SS Tee

    $79.00
    Save $39.50 Save $0.00
    $79.00 - $79.00
    $79.00
    $39.50
    $39.50 - $39.50
    $39.50

    If you get your heart rate up for fun (or because it's generally good for you) with running or a HIIT workout, this breathable t-shirt is for you. ...

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  • Prana

    prAna Crew T-Shirt

    $49.00 - $49.00
    $49.00
    $49.00 - $49.00
    $49.00

    It's not a coincidence that we made these in eight colors, one for every day of the week, plus one for liabilities like spilling your coffee first ...

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  • NEW
    Prana

    Dolberg Flannel Shirt

    $99.00 - $105.00
    $99.00
    $99.00 - $105.00
    $99.00

    When you can pair your love of flannel with your love for the planet, you know you're onto something good. Made from 100% organic cotton, the Dolbe...

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  • 50% Off 50% Off
    Prana

    Natural Flow SS Crew

    $75.00
    Save $37.50 Save $0.00
    $75.00 - $75.00
    $75.00
    $37.50
    $37.50 - $37.50
    $37.50

    Elevate your outdoor adventures with the Natural Flow SS Crew by Prana. Crafted from lightweight and breathable natural fibers, this short sleeve t...

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  • 50% Off 50% Off
    Prana

    Lost Sol Printed SS Shirt

    $109.00
    Save $54.50 Save $0.00
    $109.00 - $109.00
    $109.00
    $54.50
    $54.50 - $54.50
    $54.50

    Gear up for your next outdoor adventure with the Lost Sol Printed SS Shirt by Prana. This stylish short sleeve button-up is designed to keep you co...

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  • 50% Off 50% Off
    Prana

    Discovery Trail Short

    $99.00
    Save $49.50 Save $0.00
    $99.00 - $99.00
    $99.00
    $49.50
    $49.50 - $49.50
    $49.50

    Embark on your next outdoor adventure with the Discovery Trail Shorts by Prana. Crafted from a moisture-wicking blend of durable and stretchy mater...

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  • Prana

    Men's Route Tracker 1/4 Zip

    $190.00 - $190.00
    $190.00
    $190.00 - $190.00
    $190.00

    Embark on your next outdoor adventure in style and comfort with the Men's Route Tracker 1/4 Zip by Prana. This versatile piece is designed to keep ...

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  • Prana

    Stretch Zion AT Jacket

    $199.00 - $199.00
    $199.00
    $199.00 - $199.00
    $199.00

    When you need a bit more power on your next outdoor journey, the Stretch Zion AT Jacket will come to the rescue. Crafted with the durability of the...

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  • Sold out
    Prana

    Mojave Pant

    Sold out
    -
    $129.00
    -
    $129.00

    Embark on your next outdoor adventure with the Mojave Pant, a versatile piece that seamlessly blends style and functionality. Crafted from durable ...

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  • Sold out
    Prana

    Altitude Tracker Pant II

    Sold out
    -
    $145.00
    -
    $145.00

    Elevate your outdoor adventures with the Altitude Tracker Pant II by Prana. These versatile pants are designed to be your reliable companion whethe...

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  • Prana

    Altitude Tracker 1/4 Zip II

    $145.00 - $150.00
    $145.00
    $145.00 - $150.00
    $145.00

    Embark on your next outdoor adventure with the Altitude Tracker 1/4 Zip II by Prana. This moisture-wicking pullover is perfect for throwing on afte...

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  • 27% Off 27% Off
    Prana

    Men's Wensley Crew

    $150.00
    Save $40.00 Save $0.00
    $150.00 - $150.00
    $150.00
    $110.00
    $110.00 - $110.00
    $110.00

    Prepare for your next outdoor adventure with the Men's Wensley Crew by Prana. Crafted with a waffle-knit design, this long sleeve crew offers more ...

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  • Prana

    Men's Ice Flow Hybrid Pant

    $159.00 - $159.00
    $159.00
    $159.00 - $159.00
    $159.00

    Gear up for your next outdoor adventure with the versatile Men's Ice Flow Hybrid Pant from Prana. Designed to keep you comfortable and protected in...

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  • Prana

    Men's Ice Flow Half Zip

    $159.00 - $159.00
    $159.00
    $159.00 - $159.00
    $159.00

    Gear up for your next outdoor adventure with the Men's Ice Flow Half Zip from Prana. This versatile and functional piece is designed to keep you co...

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